A registered mark is what brand protection is built on
Searching the classes, choosing what the mark should cover, preparing the application and managing the filing through to the office's decision. Registration is granted by the trademark office and by nobody else. The work is making sure what reaches them is a clean application.
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What’s included in Trademark Registration
Clearance searching
What already exists in the classes you would file in, including marks close enough to cause a conflict rather than only the identical ones. The cheapest moment to find a problem is before a fee has been paid.
- Identical and similar marks
- Class by class search
- Conflict risks named plainly
Classes and specification
Which classes cover what you sell today and what you intend to sell, and a specification of goods written to be defensible rather than merely broad. Too narrow leaves gaps somebody else can occupy, too wide invites objection.
- Class selection
- Specification drafting
- Coverage for the planned range
Application preparation and filing
The application assembled and filed with the relevant office, with the representation of the mark, the ownership details and evidence of use where that jurisdiction asks for it.
- Application assembled
- Filed with the office
- Status tracked
After filing
Examination reports, office actions and the opposition period all carry deadlines, and a missed one can end an application that was otherwise sound. Those dates are tracked and you are told what each one means when it arrives.
- Office actions tracked
- Deadlines managed
- Opposition period watched
How it works
- 01
Establish what the mark has to protect
The name, the logo or both, the goods it covers, and the markets you sell into. Each of those changes what should be filed and where it should be filed.
- 02
Search before filing
Clearance across the relevant classes with conflicts reported honestly. Where a mark looks difficult, we say so at this stage rather than after the application has been paid for.
- 03
Prepare and file
Classes chosen, specification drafted, the application assembled and submitted to the office with the evidence that jurisdiction requires.
- 04
Manage the process to a decision
Office actions answered, deadlines tracked and the opposition period watched. The outcome is the office's to decide, and you see every step on the way to it.
Trademark Registration pricing
$250Xcelerate assistance fee
Trademark assistance
- Government or official filing and registration fees are separate and not included in this fee (USPTO filing, for example, is $350 per class, paid to the USPTO)
- Not legal representation
What’s included
- Search
- Classes chosen
- Application prepared
- Filing managed to the office's decision
Xcelerate Brands is not a law firm and does not provide legal representation; where attorney representation is required, filing runs through independent counsel.
Frequently asked questions
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Guides on Trademark Registration
What we have written about the work, for anybody weighing it up before they ask us.
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